Online advertisement is a major part of digital marketing efforts that use portals and websites to deliver a customer’s marketing message. It mostly relies on visual communication whether images, flash animation or embedded videos and games to attract interested customers to the website, social media or mobile app.
The choice of website or portals are based on their analytics report that they submit for us to assess whether they are suitable for our clients targeting purposes. Search Engine Marketing (SEM) supports the online advertisement as its selection is based on the sort of targeting criteria offered by the platform or search engine.
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